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title: About Us | Infotrac
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# 40+ years of cultural transformation. One proven system.
For over four decades, we have helped organizations do something far harder than improve performance: we have helped them change how they work together - permanently. Through Total Alignment, every person, every role, and every decision becomes part of a unified effort toward one shared vision.
[Start here](https://www.infotrac.com/about#contact)
WHY INFOTRAC?
ACCOMPLISHMENTS
## A system unlike anything else in the field.
200+
Companies Aligned
40+
Years of Experience
3
Continents, 20+ Countries
1
Methodology of our own
Total Alignment is not a consulting engagement. It is a comprehensive methodology - developed entirely from practice, through more than four decades of hands-on work with hundreds of organizations across three continents. Most firms address organizational problems one at a time. We built something different: an integrated system where strategy, accountability, management practices, performance, and culture all connect to a single north star - your vision. The result is not improved processes. It is a genuinely new way of working together, one that reduces turnover, eliminates silos, empowers people to own their contribution, and frees leadership to focus on what actually moves the company forward. The methodology is entirely our own. It was not adapted from a framework, borrowed from academia, or assembled from best practices. It was built in the field - tested, refined, and proven through real implementation with real organizations. That is why it works when other approaches do not.
HOW WE GOT HERE
HISTORY
## Our History
Infotrac was born from a question: why do capable, well-intentioned people in the same organization so often end up pulling in different directions? For over forty years, we have been developing - and living - the answer.
It began not with a consulting firm, but with a book. One Page Management, written by Dr. Riaz Khadem, tackled one of the defining problems of the 1980s: information overload. By distilling each person's work down to the five key metrics that truly drive results, the book gave managers a new way to focus. It became a bestseller and was published in thirteen countries.
The calls that followed changed everything. Companies around the world wanted help implementing the ideas - and through that work, we discovered something deeper. Focus alone was not enough. People's objectives had to be aligned. Their behaviors had to align with the organization's values. Their skills had to match what their roles actually required. Information, incentives, and compensation all had to point in the same direction. Alignment had to be total.
That discovery drove everything that came next: a proprietary software platform built entirely around the methodology, a second book that captured decades of field learning, and a practice that has now helped organizations across the Americas, Europe, and beyond achieve lasting cultural transformation.
## Milestones
#### 1984 | The Foundation
Dr. Riaz Khadem founds Infotrac to help organizations cut through complexity and accelerate growth.
#### 1986 | One Page Management
Infotrac publishes its first book - a global bestseller on reducing information overload, published in thirteen countries. The book generates requests for implementation support from organizations worldwide, launching the consulting practice in earnest.
#### 1992 | Mexico - A Market That Would Define Us
Infotrac enters Mexico with its first engagement at Bancomer. Over the following decades, Mexico becomes our most active market and deepest body of work, with implementations at FEMSA, Grupo Bimbo, Liverpool, Grupo Xignux, Prolec, Viakable, and many others.
#### 2001 | Total Alignment - The Methodology Formalized
After fifteen years of field learning, we publish Total Alignment - capturing the full system developed through hundreds of real implementations. The book is later revised and published in two editions: an English business guide and a Spanish narrative version (Logrando la alineacion total), both of which become foundational to our practice.
#### 2025 | A New Generation of Leadership
Nasr Khadem becomes CEO of Infotrac, carrying the methodology forward with a new generation of leadership while deepening the firm's presence in Mexico and the broader Latin American market.
#### Today | Total Alignment - A Living System
The methodology continues to evolve through active client work. With a team of senior consultants across multiple countries and proprietary software (TOPS) that makes alignment measurable and sustainable, Infotrac continues to help organizations achieve something most thought was impossible: a culture where every person works toward the same vision.
BOARD
THE TEAM
- 
Nasr Khadem
CEO of Infotrac
Nasr has led Infotrac as CEO since 2005, working directly alongside CEOs and executive teams through every phase of Total Alignment implementation. He holds a bachelor's degree in business from Georgia State University and an MBA from Emory University. His approach is hands-on by design: he builds the infrastructure, develops the people, and stays until the results are real and self-sustaining - not handed off to a slide deck.
- 
Riaz Khadem
Founder & Creator of the Total Alignment Methodology
The architect of Total Alignment. Over four decades, Riaz built, tested, and refined the methodology that has transformed hundreds of organizations across industries and continents. Educated at the University of Illinois, Harvard, and Oxford, he founded Infotrac in 1984 and is the author of One Page Management and co-author of Total Alignment - two books that have shaped how organizations think about focus, accountability, and integrated performance. He serves today as Chairman of Infotrac and remains the intellectual foundation of everything the firm does.
- 
Linda Khadem
Board Member & Corporate Counsel
Linda has been central to Infotrac from its earliest days - co-authoring the Total Alignment book and playing a defining role in how the methodology is structured, legally protected, and communicated to the world. Educated at the University of Illinois and Emory, she brings a rigorous legal and business foundation to her role as Board Member and Corporate Counsel, ensuring that what the system stands for is built to endure.
MANAGEMENT AND CONSULTING TEAM
- 
Houman Motlagh
Commercial Director
Houman leads Infotrac's commercial strategy and international growth. He holds a Ph.D. in Business Administration from EGADE Business School, and has supplementary studies at MIT, Schulich, Sacro Cuore, and Santiago. He has spent over 15 years consulting in more than 20 countries, the last several years leading Total Alignment engagements in the United States, Brazil, and Mexico. He also teaches Organizational Behavior and Leadership, and Strategic Management, in MBA programs across Mexico and abroad.
- 
Sergio Ona
Director of Operations
Sergio leads Infotrac's operations, bringing prior experience as an entrepreneur and in sales and management across banking, hospitality, consulting, and training. He holds an MBA in Small and Medium Enterprise from Foro Europeo Business School and a Master's in Financial Management from ESIC Business School, and has spent over 15 years leading Total Alignment engagements across the United States, Mexico, Brazil, Colombia, and Spain.
- 
Ingmar Groppe
Director of Technology
Ingmar leads Infotrac's technology initiatives, with over 25 years managing technology projects and coordinating teams of every size. He holds a Master's in IT Management and a degree in Electronic Systems Engineering, both from Tecnologico de Monterrey, and speaks English, Spanish and German. He has spent over 15 years leading Total Alignment engagements across the United States, Mexico, Brazil, Colombia, and Spain.
- Sandra Barbosa
Senior Consultant
Sandra brings over 12 years of management consulting experience, the last 10 driving Total Alignment implementations across Mexico and Colombia. She holds a Master's in Strategic and Prospective Thinking from Universidad Externado de Colombia and a degree in Industrial Engineering from Universidad Industrial de Santander.
- Jaime Sanmartin
Senior Consultant
Jaime brings over 15 years of international consulting experience across England, Spain, the Americas, and Central Africa, the last 10 leading Total Alignment engagements in Mexico, the US, Brazil, Colombia, and Germany. Before consulting, he built businesses in hospitality and real estate and led international expansion for INDITEX. He holds an MBA from London Business School and a law degree from Universidad Pontificia Comillas (ICADE), and speaks Spanish, English, French, German, and Portuguese.
- Fernando del Corral
Senior Consultant
Fernando has spent over 20 years working with international organizations as an executive and team coach, trainer, and talent development consultant, the last 5 leading Total Alignment engagements in Mexico and the United States. He founded the Colegio Superior de Coaching in 2015, holds an EMBA from IESE Business School, and is a certified practitioner in MBTI, FIRO-B, NLP, and 360-degree feedback tools.
Meet our Certified Experts →
OUR CLIENTS
What our clients say about us
WHAT OUR CLIENTS SAY ABOUT US
> "
>
> Bringing in Riaz Khadem (Infotrac) to help us implement the concepts from this book at FEMSA was instrumental to our growth. We needed a unified language to understand and measure our progress, and to reach alignment on the Critical Success Factors across every member of the team. Riaz was immensely helpful in achieving this. He introduced the process of applying his methodologies and solutions, transforming the way we operated by forcing us to truly work as a team.
>
> — JOSÉ ANTONIO FERNÁNDEZ CARBAJAL FEMSA
> "
>
> Total Alignment is not just another initiative—it is a management system that allows us to strengthen our strategic business plan by aligning and prioritizing initiatives and metrics in a structured and integrated way to achieve our goals. It helps us build real unity, ownership, and enthusiasm around our mission, vision, and values, and to drive change through what matters most: our talent.
>
> — RICARDO SUÁREZ GARZA PROLEC - GE
See More Reviews →
NEXT STEPS
## Ready to align your organization?
Most organizations know something is off. We help you name it, fix it, and build the conditions that prevent it from coming back. Fill out the form and someone from our team will reach out to understand your situation.
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Advancing vision through alignment.
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